Visa Direct - Better Normal
This social campaign for Visa Direct was all about showing their product benefits through eyes of gig workers and small business owners. I supported Episode Four in writing copy to convey this message - that Visa Direct is the best way to move money between people and businesses.
Bronze Winner at the Association of National Advertisers Business Marketing Awards: https://www.b2awards.com/a/gallery/rounds/34/details/11068
Client: Visa Direct
Copywriter: Ana Farré Moutinho
Agency: Episode Four